Alliance for Women in Media and
the Dove Self-Esteem Fund

Alliance for Women in Media has partnered with Dove, the global beauty brand, since in 2004. In 2009, the two organizations worked together to launch a new radio public service announcement (PSA) campaign to inspire parents and mentors to help girls to reach their full potential.

The campaign features a series of recordings voiced by distinguished supporters of the Alliance for Women in Media who have been instrumental in raising awareness about the importance of mentoring and building positive self-esteem among girls and women. The PSAs will run throughout the year on radio stations nationwide and contribute to the Dove Self-Esteem Fund goal to educate and encourage the next generation to build a positive relationship with beauty.

Katie Couric   Arrow  

We are pleased to announce that journalist Katie Couric
is the narrator of our latest inspiring vignette.
Download the audio file (30 second version) to your system (zipped MP3 format).
Download the audio file (60 second version) to your system (zipped MP3 format).

         
Amy Poehler   Arrow  

You can also still listen to our first vignette narrated by
film and television star Amy Poehler.
Download the audio file to your system (zipped MP3 format).
         

We encourage you to download these remarkable PSA's on your stations.
Please be sure to give us your feedback with the Proof of Performance Form below.

PSA Program Radio Tear Sheet
for Proof of Performance

STATION DOCUMENTATION APPROVED BY ASSOCIATION OF NATIONAL ADVERTISERS
Information at bottom of form indicates which PSA ran, how many times PSA ran and at what value.

Your email address:
Station Call Letters:
Station City and State of License:
Client:
Begin Date: End Date:

Please indicate the total number of times and dates each particular spot was broadcast coded as entered in the station's program log. This announcement was billed to this station's client at a total value of $ .


Katie Couric spot: (number of times broadcast)
Amy Poehler spot: (number of times broadcast)

Name of Station Official:
Title of Station Official:

If you wish to link to the Alliance for Women in Media website and/or the "Thank You For Making The Difference" audio file, please familiarize yourself with the AWRT Terms and Conditions and send an e-mail request to info@allwomeninmedia.org with your name and URL.

   
AWRT
Dove